Your next generation auction experience is here . . .
Smart and secure online auctions featuring all types of vehicles and equipment.
A rewarding & convenient auction experience . . .
An easy and convenient auction experience offering exception sale or resale values for cars, trucks, machinery and heavy equipment.
The next generation modern auction , . .
An easier way to buy: our turnkey solutions streamline the whole process for you
Saudi Arabia’s leading vehicle remarketing business: quality vehicles and trusted expertise for your peace of mind
Easy online process for convenience and transparency . . .

Welcome to Muzaida!

Muzaida is the new name in a convenient, transparent premier client-driven auction and remarketing experience for Saudi Arabia.
The new brand name of Al-Ufuq Company for Auctions, Muzaida was officially launched in 2023, building on years of proven experience under the umbrella of Abdul Latif Jameel Enterprises.
We pride ourselves on our long and proven pedigree in the vehicle remarketing business, having successfully conducted over 1,000+ auctions, showcasing and selling hundreds of thousands of vehicles of all types for all customers.
Today, Muzaida is your premium trusted remarketing partner, specializing in selling all types of quality-assured passenger cars, trucks, machinery and heavy equipment.

Current Auctions
Upcoming Auctions
Why Muzaida?
Proven Expertise

The Muzaida team’s proven expertise comes from our successful years of remarketing experience, organizing auction events, and facilitating seamless sales for our clients, with swift, convenient and transparent procedures with reliable data.

Transparency and trust

In all procedures, clarity is maintained, down to the smallest details of the vehicle and condition reports, through to the bidding processes, as your trust in us forms the very foundation of our success.

The widest range of products

Muzaida offers a wide range of passenger cars and commercial vehicles available for purchase, catering to every taste or need of their new owner.

Convenience and efficiency

Our digital platform is designed for easy use, saving you both time and effort so you can focus on achieving your goal.

The best possible price

Through competitive online bidding and coordinated procedures, Muzaida is designed to help acquire your new quality assured vehicle at the best possible price.

Smooth Bidding in 5 Simple Steps with Muzaida
  • Register a new account
  • Place a deposit
  • Bid on your preferred vehicle(s)
  • On achieving a successful bid, pay the full amount
  • Drive away!, It’s that simple!!
Our Locations

You can contact us using the following numbers.